Privacy Policy - Cellini Shop Italy

Privacy Policy

Data controller:

EKAF INDUSTRIA NAZIONALE DEL CAFFÈ S.p.A., based in Genova Bolzaneto, Lungotorrente Secca 3r; Ph. 010 716541; Fax 010 7165499; e-mail: dedicated e-mail for privacy matters:
In compliance with Regulation 2016/679/EU and Italian Legislative Decree 196/2003, we collect your personal data and process it to the extent strictly necessary to the purposes connected with use of the website functions.

Your data and our website:

This website is our showcase and our communication tool with you. Through the website, we present our history, our philosophy, and products, commercial and promotional initiatives.

Data supplied involuntarily:

When you browse the website or search the activities and services offered, the software procedures and systems used to make it operate, collect certain items of information, the nature of which could, by means of association and processing with data held by third parties, make it possible to identify you. This data is used to obtain anonymous statistical information about use of the website, to check that it is functioning correctly and to facilitate browsing.
There are also links featured on our website to third party websites, which manage cookies autonomously. For more information, please read our Cookie Policy.

Data supplied voluntarily and purposes of processing:

To use our services, you are asked to fill in a form to allow you to register or obtain an account and purchase our products.

Data we process

To this end, we collect common personal data such as, for example, your name, telephone number, residential address and e-mail address.

The website has been designed NOT to save your credit card data, which is sent directly to the payment portal of the reference bank.

Finally, with your consent, we keep a log of your purchases and use the data about the products you have purchased on previous occasions, to suggest other products we believe may of interest to you.
Lack of consent prevents us from using your data to this end, but does not affect your purchases.

Why the processing is lawful:

We cannot avoid processing your personal data in supplying you with the service requested. Failure or partial conferral of the data marked as compulsory will prevent us from satisfying your request.
In order to identify your preferences and purchasing habits, we need your consent and, in fact, when you started browsing, we requested this.
We also need your consent to send you our newsletters.
If you wish, you can check the relevant box on the form to consent to the use of your data for the e-mailing of news and promotional materials about our products and services. Consent is optional; if you refuse, this will not affect your use of the services requested, simply it prevents us from using your data for promotional purposes.
If you check the box “I authorise EKAF S.P.A. to process my personal data in order to send me promotional newsletters”, your personal data will be entered into the application that manages the newsletter distribution lists.

Who may become aware of your data:

Your personal data is accessible to employees and collaborators specifically instructed and authorised to this end; it is processed using computerised and telecommunications tools for the length of time strictly necessary to achieve the purpose for which it was collected.

We do not disseminate and do not disclose your data unless obliged to by the law or forced for organisational purposes. We have stipulated contracts with our service providers (tax, legal and accounting consultants), obliging them to take suitable technical and organisational security measures. We should tell you that suppliers responsible for technical aspects of website management can also access your data.

Your rights

In any case, you have the right to access your data to:

  • obtain confirmation of the existence of personal data held by the Association, of the type of processing carried out, the category of data processed and the purpose of processing and to have it made available in intelligible form, within a month of such a request;
  • know the source from which it originates;
  • obtain, in a structured format, commonly used and readable by an automatic device, your personal data processed by automated means that was directly provided us with the purpose of receiving our services and transmitting such data to another Data Controller;
  • llimit the processing of your data in certain cases;
  • object to your data processing;
  • request the correction and/or integration of your data;
  • obtain erasure when processing purposes fail, when processing is unlawful, when cancellation is required by law to fulfil a legal obligation, when data collection is linked to offering services of information companies;
  • complain to the Data Protection Authority;
  • receive information about the existence of automated data processing and claim that in your regard no decisions based solely on said processing including profiling are taken, without the possibility of human intervention, subject to different legal provisions or relating needs to the conclusion or performance of the contract.

How to exercise your rights

You can exercise your rights by contacting us at We will do everything within our power to answer you within 30 days of receiving a request.

Limits to the exercise of your rights

Please note that there are limits to the exercise of your rights.
For example:

  • exercise of such may effectively and concretely damage;
  • the rights and freedoms of others;
  • the conduct of defensive investigations and the exercise of a right in a court of law;
  • the confidentiality of the identity of the employee who reports a crime of which he has become aware in going about his duties, in accordance with Italian Law no. 179 of 30 November 2017;
  • the interests protected by anti-money laundering legislation;
  • the interests protected by legislation in support of victims of extortion;
  • other public interests, for example national protection, public safety, monetary policy, the prevention of crime, etc.

If any of the foregoing hypotheses should apply, we will send you an explanatory notification of such without delay, unless said notification should compromise the very reason for the limitation. In any case, you may make a complaint to the Data Protection Authority in accordance with Article 77 of the Regulation.